Born in 1987 in Appenzell, Switzerland, Michael Frei began an apprenticeship as a draughtsman in 2002. He studied animation at the Lucerne University of Applied Sciences and Arts from 2008 to 2012, and took part in a one-year exchange program at the Estonian Academy of Art in Tallinn in 2011. His films Not About Us and Plug & Play received numerous awards all over the world. He was invited as Animation Artist in Residence Tokyo in 2014. His interactive project Plug & Play is relatively famous. He recently co-founded Playables, a Zürich based production company for peculiar projects.